Leadership in which type of marketing system is assumed not through common ownership or contractual ties but through the size and power of one or a few dominant channel members?

Question:
Leadership in which type of marketing system is assumed not through common ownership or contractual ties but through the size and power of one or a few dominant channel members?

1.administered VMS

2.horizontal marketing system

3.corporate VMS

4.conventional marketing channel

Posted Date:-2021-12-07 06:21:12


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